Both iOS and Android have voice-controlled assistants that can hook into the main apps and help the user out. Who has the technological advantage in the long term: Apple's Siri or Google Now? I think the answer is simply "Yes."
Kontra, a pseudonymous tech thinker, published a compelling post on the question Monday, pointing to some of Apple's advantages. For an artificially intelligent assistant, context is everything. Kontra argues that Apple's ecosystem of native apps has the potential to provide more context about the user than Google's Web-backed environment can.